Friday 21 August 2009

PUMA and LCF


Broadwick Street was heaving on Wednesday night to the sound of tunes spun by GoldieRocks and FrankMusik, the occasion was Pumas style collaboration with London Colege of Fashion.

First year students competed to turn a plain black t-shirt into a directional new design thats theme was "fashion meets music" hence the musical guests on the night that were all willing to give their opinion on the final designs.

Two of the winning designs by by Lauren Greenwood and Angela Brandys are lucky enough to see their designs come into fruition with the all conquering ASOS putting the designs into limited production to sell online.

On her success Angela had to say, 'Being part of the competition run between LCF and PUMA has been a really inspiring and affirming experience. It was the first time I had ever had an opportunity to be part of anything like this and think that it's great that PUMA gave so much support and celebrate young creative talent. I enjoyed the challenge of coming up with a modern and creative yet wearable design, and was really pleased that my design won a place under the innovative category.'

It's understood the designs will be available on Asos.com come October so keep your eyes peeled.